POP-UP! Is This A Sign?

POP-UP! Is This A Sign?

This POP-UP invited guests to look closer at something often overlooked: signage. With the expertise of Sign Depot, the talk unpacked the artistry and technical craft that goes into creating signs—where typography, materials, and design choices come together to guide, inform, and inspire. A live demo gave attendees the chance to see how these everyday markers are made with precision and creativity.

Supported by Karatula and Modernbrands, the event showed that signage is more than just functional—it’s a form of visual storytelling that shapes how we experience our spaces. Is This a Sign? was a reminder that good design is everywhere, even in the details we pass by every day.